Education For Established Business Owners
word of mouth
There’s one idea that is the foundation of networking: word of mouth. The idea that your message can travel wide and far, eventually reaching the people who need to hear it. I mean, that’s how it’s supposed to work. For that to be successful, you need to control the narrative. You need to show them how to speak about you. Tell them what to say.
Word of mouth is only successful if you put in the time. You need to do the heavy lifting, show them how to walk, so they can run.
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