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course
2315
course no.:
marketing, branding
dept:
Did Ya'
Hear?
Four Week Course
course specifics
it's everything you need to know about networking, but we're afraid to ask...
One of the best tools every businesses has is word of mouth. It’s a simple concept. Your consumers love your stuff so much, they can’t stop talking about you. Unfortunately, it doesn’t happen naturally or organically. For WOM to work… you need to put in a bit of work.
$500
04 Weeks | Weekly Sessions
Work on your schedule; day's, nights or weekends.
In this course,
we look at how to foster word of mouth. We discuss how to “train” your consumers on what to say. We explore the ways in which you can excite and motivate consumers, and get you the quality referrals you want.
In addition to personalized instruction,
every mini course includes:
150 page study guide
Supplemental content, print and video
Assistance as needed for (30) days.
apply now
What's included
- Weekly Office Hours* meetings via Zoom
- 150+ page Study Guide
- All prerecorded video lecture content
- Access to supplemental and bonus content
- Assistance and support as needed
*Office Hours are our time to meet. We meet six (06) times for the duration of the course. Office Hours run a minimum of one (01) hour, and no more than two (02) hours.
During Office Hours we will:
Answer any questions you have.
Review your work.
Discuss the lecture topics in greater detail.
Help and assistance as needed.
nothing less
than you deserve
What's In It For You?
You Get...
Brainstorming
Lectures
We all want to find the best, most innovative solution to our sales and marketing problems. We want to
Brainstorming helps you discover the best solution to the challenge before you by asking: What If?
There’s more than just doing drills and building skills to learning. You need context. You need to know the why.
Lectures give you the background, the context and the why to really solidify and deepen your learning.
Challenges
Research
How do you know if something that you’re doing is working? How do we know it’s the right solution, the one we need? Challenges!
Challenges put your renewed skills and thinking to the test.
Part of having a robust and successful marketing strategy is knowing what separates you out. You need to stand out not blend in.
Market Research walks you through the process of making sure what you say and is unique.
Skill Building
You’ve got the chops. This isn’t your first day at the rodeo. You know what your doing, you just need to put them use differently. In a more modern way.
Skill Building takes you step by step through the process of modernizing your skills.
6 - 7
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what you learn:
- Reassess and re-evaluate your business, what you do why you do it to tight and refine your messaging.
- Assess our consumer base to better understand who they are, how to engage and motivate them to purchase, purchase more and share the experience.
- Write multi-functional, sales focused, purpose driven, stories that can be used as the foundation for marketing, website and content creation purposes.
- How to translate your business sales stories into a dynamic and exciting script that sells your business and your offerings.
- How to design and craft short form sales content (Shorts, Reels and TikToks) that engage, excite and motivate your consumers to action.
- How to leverage all of that to improve referrals, increase qualified referrals and give your networking partners something to share.
WHAT YOU GET IN THE END
What do you get out of q mini course? That's a great question. You leave the course with improved skills, and renewed vigor, but you also get some tangibles.
Outcomes:
- Multi-functional sales copy that you can use for a variety of proposes.
- Deeper understanding of your consumer and how to engage them better and more effectively.
- At least two (02) short form videos that can be immediately uploaded to social media.
Fine Print
This is not a degree program. You will not receive any credit or certifications upon completion of the program.
This course is not software specific. You will not learn how to use any over the counter programs. You will learn the skills, ideas and design principles that transcend software.
Scholarships are available for those who need it.
All instruction and work is done IRL via Zoom
No software or expensive equipment as required or needed.
All learning materials specific to the mini course are provided.
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