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Basics

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Putting Your Existing Skills

To Work In Modern Ways

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You're Asking Yourself...

WTF is the

REVIEW

book

These days everyone is the star in their own productions. We all seem to having something to say, and the internet allows us to do that.  Nothing in the modern embodies those ideas more than YouTube.

 

There’s nothing inherently wrong with that. Content is how sales and marketing is done these days. Sadly, if you’re not making content, you’re dying a slow painful death. With that in mind, let’s see what’s out there…where our content might fit in.

 

However, your content needs to be engaging, entertaining as well as informative. That’s a huge mountain to climb, or is it?

 

In this Review Book we look at crafting stories with a purpose: move consumers to action. We look at how to translate those stories into sales and marketing copy, thirty second commercials and as the basis for content creation.

 

Could you ask for more?

 

After

these

messages

telling stories that move consumers to action

You’re a pro. You’ve got some mad crazy skills, but you’re in need of new ways to apply them. It’s time for a change, as the old ways don’t see to be working any longer.  If that sounds familiar, then the Review Book is for you. It’s all you’ll need.

 

Designed for busy owners who are looking for a way to stimulate their sales. The Review Book takes the skill you have, and teaches you how to do something exciting with them.

What's In It For You?

That's An Excellent Question!

You Get...

Brainstorming

We all want to find the best, most innovative solution to our sales and marketing problems. We want to

 

Brainstorming helps you discover the best solution to the challenge before you by asking: What If?

Challenges

How do you know if something that you’re doing is working? How do we know it’s the right solution, the one we need? Challenges!

 

Challenges put your renewed skills and thinking to the test.

 

Features

Some times, we need to see how others are working to resolve a challenge. We can glean insight from their solution.

 

Features put the problem into perspective through example.

Lectures

There’s more than just doing drills and building skills to learning. You need context. You need to know the why.

 

Lectures give you the background, the context and the why to really solidify and deepen your learning.

Research

Part of having a robust and successful marketing strategy is knowing what separates you out. You need to stand out not blend in.

 

Market Research walks you through the process of making sure what you say and is unique.

Skill Building

You’ve got the chops.  This isn’t your first day at the rodeo. You know what your doing, you just need to put them use differently. In a more modern way.

 

Skill Building takes you step by step through the process of modernizing your skills.

Now You're Wondering...

WDF is this

More About E.H. Howard

For over thirty years, I’ve worked in and for small businesses.

 

My first job was a stock boy, leading me to becoming a retail associate. From there decades of freelancing in a number of creative fields. All of it leading to eventually owning and running one of Orange County’s premiere design and marketing studios.

 

I’ve been doing it for a long time.

 

That’s a good thing...

Meet E.H. Howard

Doin’ It His Way…

GUY

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