Thanks to the internet, every business can (and should) create their own commercials. Nowadays, we call them Shorts, Reels or TikToks. Whatever you call them, the idea is the same: Short sales form content that engages consumers. You don’t need a lot of expensive equipment. You don’t need a cast or crew. All you need is an idea and a phone!

In this course we look at, discuss and learn how to create short form sales content. We talk about crafting a story that’s short, sweet and connects. We discuss how to not only engage a consumer, but how to stay easy to remember and hard to forget.

We look at what equipment you need (none-you have all you need in your hand) to create all forms of content. We discuss how to frame, light and design your content. Finally, we look at how do we know it was successful, as we assess and explore using analytics.

It’s everything you need to jump start your sales and growth!

Fine Print

This is not a degree program. You will not receive any credit or certifications upon completion of the program.

This course is not software specific. You will not learn how to use any over the counter programs from companies like Adobe or Canva. You will learn the skills, ideas and design principles that transcend software.